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metadata language: German English

Opinion Makers 1985

Resource Type
Dataset : Survey and aggregate data
  • MARPLAN, Offenbach
Publication Date
  • MARPLAN, Offenbach (Data Collector)
  • ZA:
    • Economic Policy, National Economic Situation
  • CESSDA Topic Classification:
    • Trade, industry and markets
    • Mass political behaviour, attitudes/opinion
    • Economic systems and development
  • Abstract

    Attitudes of elites and persons influencing opinions on questions of economic policy. Topics: most important tasks of large concerns; assumed growth rate of the gross national product in 1986; inflation expectation for 1986; expected unemployment figures in January 1986; preferred measures to combat unemployment; judgement on the importance of European cooperation in selected areas; attitude to participation of the Federal Republic in the Strategic Defense Initiative (SDI) of the US as well as in Eureka; reasons for and against participation in these projects; most able politicians in selected subject areas; print media usage; importance of selected business goals; professional contacts and interest in selected areas of industry; party preference. Demography: age; sex; occupational position; occupational area of responsibility; state.
Temporal Coverage
  • 1985-07 / 1985-09
Geographic Coverage
  • Germany (DE)
    FRG incl. West Berlin
Sampled Universe
Persons influencing opinion in areas relevant to economic policy. The following were defined as target groups for the survey: politicians, management civil servants, trade unionists, journalists, managers and bankers.
Sampling Procedure Comment: Stratified random sample
Collection Mode
  • Written and oral survey with standardized questionnaire
Data and File Information
  • Unit Type: Individual
    Number of Units: 1024
The investigation is part of a trend survey conducted every two years since 1973. Besides the repetition of a series of identical question formulations current topics of economic policy at the time are additionally surveyed. The subsequent study of this series is archived under ZA Study No. 1634, the first under 1632. Of the 1024 opinion makers 886 were written interviews and 138 oral. The group of respondents was comprised of 155 politicians, 177 management civil servants, 152 trade unionists, 162 journalists, 203 managers and 175 bankers.
A - Data and documents are released for academic research and teaching.
All metadata from GESIS DBK are available free of restriction under the Creative Commons CC0 1.0 Universal Public Domain Dedication. However, GESIS requests that you actively acknowledge and give attribution to all metadata sources, such as the data providers and any data aggregators, including GESIS. For further information see
Alternative Identifiers
  • ZA1633 (Type: ZA-No.)

Update Metadata: 2020-10-21 | Issue Number: 86 | Registration Date: 2010-07-22

MARPLAN, Offenbach (1988): Meinungsbildner 1985. Version: 1.0.0. GESIS Datenarchiv. Dataset.