Cologne Study (Reader Analysis of the Koelner Stadt-Anzeiger)

Resource Type
Dataset : Survey and aggregate data
  • Czaia, Uwe (Marktforschung und Beratung, Bremen)
  • Verlag M. DuMont Schauberg, Köln
Publication Date
  • Contest-Census, Frankfurt (Data Collector)
  • ZA:
    • Community, Living Environment
  • CESSDA Topic Classification:
    • Leisure, tourism and sport
    • Community, urban and rural life
    • Transport, travel and mobility
    • Consumption/consumer behaviour
    • Information technology
  • Abstract

    Leisure activities and consumer habits of persons living in the readership area of the Koelner Stadt-Anzeiger. Topics: vacation travel in the last year; length of vacation and vacation destinations at home or abroad; booking with a tour operator; presence, number and age of selected household appliances, durable consumer goods and electronic media in the household; place of work or education of respondent and members of household as well as means of transport used by them on the way to work or place of training; means of transport in travel to neighboring cities; and frequency of leisure activities conducted as well as place of leisure activities; person doing shopping and time; preferred shopping day for everyday necessities; frequency of quantity purchases; frequency of purchase of selected specials; importance of selected criteria in purchase of outer wear and preferred shopping day for outer wear; purchase of furnishing in the last two years and preferred style; most important decision criteria for purchase of furniture as well as in the selection of furniture stores; personal conduct of do-it-yourself and repair work in the household; motives for attendance at do-it-yourself or construction stores as well as specialty stores; number of cars present in household; new or used car or leasing; age of car as well as engine displacement and horsepower; having a yard; balcony or terrace; tenancy or property. Demography: age; sex; marital status; chool education; occupation; occupational position; employment; number of persons in household with an income over 100.00 DM; monthly net income of respondent; composition of household (according to age of persons); size of household; person managing household; respondent is head of household; characteristics of head of household. Interviewer rating: housing situation. Also encoded were: weekday of interview; date of interview and place of interview.
Temporal Coverage
  • 1986-09
Geographic Coverage
  • North Rhine-Westphalia (DE-NW)
    Cologne and vicinity
Sampled Universe
Sample of persons 14 years old and older in the cities Cologne, Bonn and Leverkusen as well as in the Erft district, in the district of Euskirchen, in the Rhein-Sieg district, in the Rheinisch-Bergisch district and in the Oberbergisch district
Collection Mode
  • Oral survey with standardized questionnaire
Data and File Information
  • Unit Type: Individual
    Number of Units: 3394
    Number of Variables: 304
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Alternative Identifiers
  • ZA1635 (Type: ZA-No.)

Update Metadata: 2021-04-07 | Issue Number: 88 | Registration Date: 2010-07-22