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metadata language: German English

The Untold Story of Multi-mode (Online and Mail) Consumer Panels

Version
1.0.0
Resource Type
Dataset : Survey and aggregate data
Creator
  • McCutcheon, Allan (University of Nebraska-Lincoln)
Publication Date
2014-09-15
Contributor
  • The Gallup Organization, Washington, D.C. (Data Collector)
Language
German
Classification
  • ZA:
    • University, Research, the Sciences
  • CESSDA Topic Classification:
    • Science and technology
Description
  • Abstract

    Topics: assigned contact type; incentivized and non-incentivized mail and phone groups; overall incentivized and non-incentivized groups; recruitment assignment groups; all members survivals in days, and in months; status (event active or attrited); mode of recruitment (mail or phone); total number of surveys assigned since being a member; total number of surveys completed since being a member; survey completion rate; average number of surveys assigned per month during their stay; average number of surveys completed per month; number of thank-you or retention cards sent during their stay; number of received birthday cards; number of received notepads in 2007 and 2008; number of received VT-books in 2008; magnetic calendar sent for 2007, for 2008, and for 2009; number of received Themes magazines; total number of retention cards, birthday cards, notepads, books, themes, and calendars; number of 3 strikes postcards; number of 3 strikes in 2007, in 2008, and in 2009; start and end date of membership. Demography: sex, age; education level; household income; race (recoded, 2 categories); Hispanic ethnicity; working status. Additionally coded was: respondent ID; case ID from the recruit survey to identify households; experimental conditions.
Temporal Coverage
  • 2007-03-08 / 2009-12-31
Geographic Coverage
  • United States (US)
Sampled Universe
Members of mixed-mode panels
Sampling
Sampling Procedure Comment: Probability Sample
Collection Mode
  • Aggregation
Data and File Information
  • Number of Variables: 44
Availability
Download
A - Data and documents are released for academic research and teaching.
Rights
All metadata from GESIS DBK are available free of restriction under the Creative Commons CC0 1.0 Universal Public Domain Dedication. However, GESIS requests that you actively acknowledge and give attribution to all metadata sources, such as the data providers and any data aggregators, including GESIS. For further information see https://dbk.gesis.org/dbksearch/guidelines.asp
Alternative Identifiers
  • ZA5655 (Type: ZA-No.)

Update Metadata: 2020-10-21 | Issue Number: 16 | Registration Date: 2014-09-15

McCutcheon, Allan (2014): The Untold Story of Multi-mode (Online and Mail) Consumer Panels. Version: 1.0.0. GESIS Datenarchiv. Dataset. https://doi.org/10.4232/1.12046