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Mass-Media and Voters (Federal Parliament Election Study 1994)

Resource Type
Dataset : Survey and aggregate data
  • Klingemann, Hans-Dieter (Wissenschaftszentrum Berlin)
  • Erbring, Lutz (Freie Universität Berlin)
  • Stöss, Richard (Freie Universität Berlin)
Publication Date
  • FORSA, Berlin (Data Collector)
  • ZA:
    • Political Attitudes and Behavior
  • CESSDA Topic Classification:
    • Mass media
    • Mass political behaviour, attitudes/opinion
    • Government, political systems and organisation
    • Elections
  • Abstract

    Media usage and voting decision. Topics: Most interesting topics in the media; prediction of general economic development and personal living conditions; most important political problems; currently most able party; preference for chancellor; behavior at the polls in the last Federal Parliament election 1990 and party preference (Sunday question); habitual voting inclination; assessment of problem-solving ability of established parties; media usage for daily newspapers and television; self-assessment of interest in politics; party membership. Also encoded were: day of interview; interview week; municipality code; city size.
Temporal Coverage
  • 1994-01 / 1994-12
Geographic Coverage
  • Germany (DE)
Sampled Universe
All German-speaking persons 14 years old and older living in private households with telephone
Probability: Multistage; Sampling Procedure Comment: Multi-stage random sample according to the RLD procedure. Sample of target persons according to the birthday method.
Time Dimension
  • Cross-section
Collection Mode
  • Telephone interview
  • Telephone interview with standardized questionnaire
Data and File Information
  • Unit Type: Individual
    Number of Units: 127405
    Number of Variables: 60
Besides this data set covering the entire time interval 1994 there is also a smaller pre-election investigation conducted only a few days before the Federal Parliament election 1994. This data set is archived under ZA Study No. 2801. The study is part of an omnibus survey.
C - Data and documents are only released for academic research and teaching after the data depositor’s written authorization. For this purpose the Data Archive obtains a written permission with specification of the user and the analysis intention.
All metadata from GESIS DBK are available free of restriction under the Creative Commons CC0 1.0 Universal Public Domain Dedication. However, GESIS requests that you actively acknowledge and give attribution to all metadata sources, such as the data providers and any data aggregators, including GESIS. For further information see
Alternative Identifiers
  • ZA2799 (Type: ZA-No.)
  • Stöss, Richard: Stabilität im Umbruch: Wahlbeständigkeit und Parteienwettbewerb im "Superwahljahr" 1994. Opladen: Westdeutscher Verlag 1994.
  • Dörner, Christine; Erhardt, Klaudia (Hrsg.): Politische Meinungsbildung und Wahlverhalten: Analysen zum "Superwahljahr" 1994. Opladen: Westdeutscher Verlag 1998. (Schriften des Zentralinstituts für Sozialwissenschaftliche Forschung der Freien Universität Berlin, Bd. 84)

Update Metadata: 2020-10-21 | Issue Number: 88 | Registration Date: 2010-07-22

Klingemann, Hans-Dieter; Erbring, Lutz; Stöss, Richard (1996): Massenmedien und Wähler (Bundestagswahlstudie 1994). Version: 1.0.0. GESIS Datenarchiv. Dataset.