Mass-Media and Voters (Pre-Election Study 1994)

Resource Type
Dataset : Survey and aggregate data
  • Klingemann, Hans-Dieter (Wissenschaftszentrum Berlin)
  • Erbring, Lutz (Freie Universität Berlin)
  • Stöss, Richard (Freie Universität Berlin)
Publication Date
  • FORSA, Berlin (Data Collector)
  • ZA:
    • Political Attitudes and Behavior
  • CESSDA Topic Classification:
    • Mass media
    • Mass political behaviour, attitudes/opinion
    • Government, political systems and organisation
    • Elections
  • Abstract

    Media usage and voting decision. Topics: Most interesting topics in the media; prediction of general economic development and personal living conditions; most important political problems; currently most able party; preference for chancellor; behavior at the polls in the last Federal Parliament election 1990 and party preference (Sunday question, first vote, second vote); reasons for vote splitting; preference for absentee ballot; most sympathetic party; coalition preference; habitual election inclination; assessment of the problem-solving ability of the established parties; media usage with daily newspapers and television; self-assessment of interest in politics; postmaterialism; self-assessment on a left-right continuum; good and bad sides of the SPD, the CSU and the FDP, the Greens and the PDS; party membership; union membership; religiousness. Also encoded were: day of interview; interview week; municipality code; city size.
Temporal Coverage
  • 1994-10
Geographic Coverage
  • Germany (DE)
Sampled Universe
All German-speaking persons 14 years old and older living in private households with telephone
Sampling Procedure Comment: Multi-stage random sample according to the RLD procedure. Sample of target persons according to the birthday method.
Collection Mode
  • Telephone interview with standardized questionnaire
Data and File Information
  • Unit Type: Individual
    Number of Units: 4151
    Number of Variables: 124
The study is part of an omnibus survey. Besides this data set, conducted only a few days before the Federal Parliament election 1994, there is a data set covering daily surveys in the time interval January to December 1994. This data set is archived under ZA Study No. 2799.
C - Data and documents are only released for academic research and teaching after the data depositor’s written authorization. For this purpose the Data Archive obtains a written permission with specification of the user and the analysis intention.
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Alternative Identifiers
  • ZA2801 (Type: ZA-No.)
  • Stöss, Richard: Stabilität im Umbruch: Wahlbeständigkeit und Parteienwettbewerb im "Superwahljahr" 1994. Opladen: Westdeutscher Verlag 1994.

Update Metadata: 2021-04-07 | Issue Number: 89 | Registration Date: 2010-07-22