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metadata language: German English

Target Group Media Habits

Version
1.0.0
Resource Type
Dataset
Creator
  • United States Information Agency (USIA), Washington
Publication Date
2000
Contributor
  • INFRATEST, Muenchen (Data Collector)
Language
English
Classification
  • ZA:
    • Communication, Public Opinion, Media
Description
  • Abstract

    Media usage practices of certain target groups. Topics: frequency of reading newspapers; frequency of reading certain German daily newspapers and weekly newspapers; reason for regularly reading certain newspapers; agreement of newspapers with one's own opinion; recommendation of certain newspapers; frequency of reading certain foreign newspapers; reasons for reading certain foreign newspapers; frequency of reading certain German magazines; reasons for reading certain German magazines; frequency of reading certain foreign magazines; reasons for reading certain foreign magazines; frequency of use of television; use of certain television stations; time of day of use of television on working days and on weekend; frequency of watching television news; watching certain news broadcasts; frequency of watching certain television broadcasts; judgement on certain television broadcasts; frequency of radio use; time of day of radio use on working days and on weekend; use of certain German radio stations; frequency of listening to news broadcasts on the radio; listening to certain news broadcasts; frequency of use of certain foreign radio stations; reasons for use of certain radio stations; time of day of use of certain radio stations on working days and on weekend; listening to or reading certain German political commentators; frequency of listening to or reading political commentators; frequency of agreement of opinion with certain German political commentators; judgement on the influence of certain German political commentators; frequency of going to the movies; use and judgement on certain movie and television films; frequency of use of foreign information offerings in Germany; manner of use of foreign institutes; receipt of publications or advertising of foreign institutions; content and judgement on content of the publications of certain institutions; primary source of information about domestic affairs; credibility of sources of information about domestic affairs; primary source of information about foreign affairs; credibility of these sources of information; common interests of Germany with France, Great Britain, the USA and the USSR. Demography: age; education; studies abroad; stay abroad; knowledge of foreign languages; party membership; specifying current occupation.
Temporal Coverage
  • 1971-01
Geographic Coverage
  • Germany (DE)
    FRG incl. West Berlin
Sampled Universe
High party functionaries, business functionaries, media employees, college instructors, students, secondary school teachers and high school teachers, high school students, freelancers, high trade union functionaries
Sampling
Partially random selection, partially quota.
Collection Mode
  • Oral survey with standardized questionnaire
Data and File Information
  • Unit Type: Individual
    Number of Units: 1665
    Number of Variables: 2612
Availability
Download
A - Data and documents are released for academic research and teaching.
Rights
All metadata from GESIS DBK are available free of restriction under the Creative Commons CC0 1.0 Universal Public Domain Dedication. However, GESIS requests that you actively acknowledge and give attribution to all metadata sources, such as the data providers and any data aggregators, including GESIS. For further information see https://dbk.gesis.org/dbksearch/guidelines.asp
Alternative Identifiers
  • ZA3341 (Type: ZA-No.)

Update Metadata: 2017-12-28 | Issue Number: 74 | Registration Date: 2010-07-22

United States Information Agency (USIA), Washington (2000): Target Group Media Habits. Version: 1.0.0. GESIS Data Archive. Dataset. https://doi.org/10.4232/1.3341