Resonance and Effectiveness of Youth Media 1985

Resource Type
Dataset : Survey and aggregate data
  • Zentralinstitut für Jugendforschung (ZIJ), Leipzig
Publication Date
  • Zentralinstitut fuer Jugendforschung, Leipzig (Data Collector)
  • ZA:
    • Communication, Public Opinion, Media
  • CESSDA Topic Classification:
    • Leisure, tourism and sport
    • Mass media
    • Mass political behaviour, attitudes/opinion
  • Abstract

    Goals in life, media usage, valuation and expectations of individual youth media, media-related activities, interest in politics and sources of information, demands, achievements and experiences at work. Topics: Extent of leisure time on work days; evaluation of available leisure time; frequency of receiving youth broadcasts of the GDR television (scale); frequency of reading youth magazines and daily newspapers (scale); length of reading the "Junge Welt" {young world} and time expended for this; second use of the copy of Junge Welt by other persons (scale); frequency of listening to youth broadcasts on GDR radio; weekly time expended for use of GDR media (scale); satisfaction with electronic and print media (scale); preferred media of GDR or FRG for political information; frequency of use of GDR or FRG media (scale); personal stimuli from articles in press, radio and television; goals in life (scale); expectations of content structuring of youth media (scale); significance and possibility of personal participation in exchange of opinion with the media (scale); participation in media-related activities (scale); use of the "Junge Welt" for FDJ work (scale); need for knowledge in different problem areas (scale); extent of discussions on personal and social questions (scale); interest in political events in the GDR and the world; groups of persons and media who could provide answers to interesting questions (scale); attitude to life in the GDR; evaluation of character of information of the mass-media; evaluation of solution of social questions in the GDR; evaluation of individual aspects of trueness-to-life in media articles (scale); comparison of media presentations in various areas with personal experiences; criteria for structuring media articles (scale); evaluation of experiences at work (scale); frequency of experiences at work (scale); self-assessment of achievements at work/training; membership in mass organizations; knowledge about the reader discussions "Fan" and valuation of individual aspects (scale); opinions on trueness-to-life of the reader discussion (scale); self-assessment as fan of specific groups of persons (scale); knowledge of further topic reader discussions (scale); reasons for personal participation in a reader discussion (scale); knowledge about the reader discussion "Steher" and valuation of individual aspects (scale); opinions on trueness-to-life of the reader discussion (scale); evaluation of further forms of public expressions of opinion (scale).
Temporal Coverage
  • 1985
    Autumn 1985
Geographic Coverage
  • German Democratic Republic (1949-1990) (DDDE)
    GDR: districts Leipzig, Dresden, Magdeburg
Sampled Universe
Sample of apprentices, students and young workers.
Collection Mode
  • Written survey
Data and File Information
  • Unit Type: Individual
    Number of Units: 1190
    Number of Variables: 212
A - Data and documents are released for academic research and teaching.
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Alternative Identifiers
  • ZA6073 (Type: ZA-No.)
  • Felber, H.; Müller, M.; Stiehler, H.-J.: Ausgewählte aktuelle Ergebnisse zur Resonanz und Wirksamkeit der "Jungen Welt". Teilbericht zur Untersuchung "Jugendmedien`85". Leipzig 1986. ZIJ: F 86/3.
  • Müller, M.: Leserdiskussion in den Jugendmedien. Teilbericht zur Studie "Jugendmedien`85". Leipzig 1986. ZIJ: F 86/60.

Update Metadata: 2021-04-07 | Issue Number: 87 | Registration Date: 2010-07-22