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How Website Users' Perceived Affective Quality Contributes to Their Perception of Website Quality and Future Purchase Intention in the Travel Agency Website Context: Examining the Moderating Roles of Affective Trust and Cognitive Trust

Version
1
Resource Type
Dataset
Creator
  • Chang, Kuo-chien
Publication Date
2020-08-01
Availability
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Update Metadata: 2020-08-06 | Issue Number: 2 | Registration Date: 2020-08-06

Chang, Kuo-chien (2020): How Website Users' Perceived Affective Quality Contributes to Their Perception of Website Quality and Future Purchase Intention in the Travel Agency Website Context: Examining the Moderating Roles of Affective Trust and Cognitive Trust. Version: 1. SRDA - Survey Research Data Archive Taiwan . Dataset. https://doi.org/10.6141/TW-SRDA-E10306-1